Automobile Companies Drive Loyalty & Sales with VSPAGY's Personalized Interactive Video

Jun 29, 2023

Introduction

Automobile companies are leveraging the VSPAGY - personalized video interactivity, AI powered SaaS platform, to enhance customer loyalty and increase sales and upgrades. By leveraging this platform automobile marketeers can engage with their existing customers in a unique personalized way. By just investing in creating one video, through VSPAGY they can distribute personalized videos at scale to individual customers simultaneously though multiple channels like WhatsApp, email, SMS, in-app notifications amongst others.

Through the regular utilization of VSPAGY's AI-driven insights, CRM integration, personalize videos streams, and engaging gamification and interactive elements, automobile brands are fostering stronger customer connections, and successfully upselling car upgrades to their existing loyal customers.

Personalized Video Interactivity Use Cases for Automobile Companies

• Personalized Car Showroom:

  Create virtual car display showrooms giving viewers the option to select car models and specific features based on individual customer preferences and needs. Highlight the unique selling point of each model basis preference of individual users or user clusters. Allow viewers to explore the interior and exterior of the car through interactive elements all within the personalized video.

• Get Test Drive Bookings:

  Transform your linear videos with elements of interactivity and to get test drive bookings. Create one video and distribute it at scale across geographies with personalized and localized information to the viewer. Leverage the power of VSPAGY generative AI tools and localization engine to provide specific and relevant information to the individual viewers including price, dealer information. The AI based language localization engine helps in streaming videos with personal language preferences of the viewer.

• Auto Financing:

  Video interactivity can be used to assist customers in finding and figuring out personalized financing options for a model of their choice. Prospective car customers can get information on and choose options from various financial institutions that the car brand dealership has a tie-up with. Generate offers in real time from within the video. Information of leasing options, available discounts, assured buy-back deals, or trade-in deals can also be generated within the video through VSPAGY's generative AI tools.

• Dealer Connects and Pricing:

  Video interactivity can be used to assist customers in finding and figuring out the exact on-road price of the model of their choice. One video created by the brand team can be distributed on a scale to millions of customers. The AI enabled VSPAGY platform ensures that each individual customer sees the model specific pricing based on the location and city of the viewer. Interactivity buttons can also be used to trigger direct connections with the dealers close to their respective locations from within the video.

• Upgrades and Exchange Value:

  One of VSPAGY's most successful personalized video interactivity use cases has been in the case of offering existing car owners the choice to upgrade their cars from within video communication. Car marketeers can send personalized videos at scale to their existing customers that are personalized to the extent of even showing the exact same car model with specific car numbers in the video that the customer owns. Interactive videos can showcase the benefits of upgrading to a newer model, demonstrating improved features, performance, and safety enhancements. Allow customers to interactively explore the exchange process, providing information on valuation, exchange values, and how the upgrade can fit into their budget.

• Retargeting and Personalized Recommendations:

  Leverage your customer data and preferences to generate personalized re-targeting video campaigns. The platform enables you to add car model suggestions, features, and upgrades based on the customer's previous interactions and preferences. Present these recommendations through interactive videos that highlight how the suggested options align with the customer's needs and desires.

• Post Purchase Service Support:

  Utilize the VSPAGY platform to provide ongoing support to improve loyalty post purchase of the vehicle. Send cost-effective personalized videos at scale specific to individual customers that offer tips for maintaining the vehicle, provide information on scheduled maintenance, and notify customers about available upgrades or accessories. Incorporate interactive elements within the video that allow customers to book service appointments close to their specific location.

Frequently Asked Questions

What role does gamification play in enhancing customer connections?

Gamification enriches customer connections by infusing interactive elements into experiences. Leveraging personalized interactive videos, brands create captivating environments, fostering deeper connections and heightened interest among customers.

How do automobiles brands create virtual showrooms with personalised videos?

Automotive brands build virtual showrooms by employing personalized videos. Through interactive elements, customers can explore personalized features, enhancing the virtual experience and facilitating a tailored presentation of the brand's offerings.

How can we use video interactivity for auto financing options?

Video interactivity for auto financing options engages customers through personalized information. Utilizing personalized videos, customers can interactively delve into financing details, making the decision-making process more informative and customized to individual needs.

Conclusion

This blog might end here! But it is the beginning of a new era for automobile companies. It's time to get your personalized video interactivity to realize its potential to raise customer engagement, increase sales, and foster enduring brand loyalty in the automobile industry.

Connect with us for a #freedemo https://spa.gy/linkedin and watch Automobile Use Cases on YouTube to understand it better.

Check out more related articles below:

• Automobile Company Accelerates Customer Engagement with VSPAGY's Personalised Videos

• Personalized Sales Videos for Automobile Industry

• Powerful Call To Action Importance in Personalized Video Marketing